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Challenges We Solve
01
Lack of Brand Identity and Undefined Target Consumer.
Escape the Sea of Forgettable Brands. Let us craft a powerful and cohesive brand identity, connecting you with your target customers for lasting impact. Define and resonate with your core audience, boosting brand loyalty and ROI.
02
Silo Marketing Initiatives and Lack of Strategy & Organic Growth.
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Whether it's a bandwidth issue or your marketing lead is overwhelmed, we collaborate with your team to craft a comprehensive marketing strategy and execution plan. Ensure proper funneling of each initiative, maintain consistent messaging across channels, and boost organic search ranking with keyword and SEO optimized content
Challenges with Retailer Acquisition & B2B Relationship Management and Support.
Whether facing personnel shortages or strategic uncertainties, we empower emerging and established brands to stand out from the competition. We ignite your brand's uniqueness and strategically pair you with retailers that complement your identity. Ensure retail readiness, navigate pitch and on-boarding processes, and elevate your B2B sales and marketing strategy for increased sell-through rates and robust retailer partnerships
And So Much More.....
About Eminence
With over 23 years of experience in the dynamic beauty industry, spanning both B2B and DTC, I lead a strategic growth consulting agency focused on helping brands reach their full potential.
At Eminence, I specialize in creating tailored strategies that bring each brand's vision to life. With extensive experience in branded marketing, brand strategy, compliance, retailer acquisition, and manufacturing, I offer a comprehensive approach to help brands succeed in today’s competitive landscape.
Throughout my career, I've worked with over 100+ prominent industry giants and held two VP positions in the natural clean beauty space. This broad experience allows me to guide Indie, Prestige, and Masstige brands to success, with a strong emphasis on clean and sustainable practices that resonate with today’s conscious consumer.
I'm an active member of key beauty industry associations, staying connected to the latest trends and insights. I've also been quoted in top beauty publications, further establishing my industry expertise. I use my results-driven, creative approach to help clients uncover new opportunities and achieve significant growth.
A key initiative I've launched recently is the Southeast/SoFlo Beauty Professional Group, a vibrant community where beauty professionals can network, collaborate, and expand their reach. This group has become a powerful resource for fostering connections and driving industry growth.
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At Eminence, I provide not just strategic guidance, but a big-picture perspective that reveals untapped potential. My passion, integrity, and expertise drive me to consistently exceed client expectations and deliver lasting success.
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Warm Regards,
Alyse Zunino Creative Director, Eminence Brand Development
Let's Connect
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